November 2010 NPD Highlights


The November NPD’s are out for North America, and I’ve got some Xbox related news to share with you:

  • November marks the sixth consecutive month Xbox 360 leads video game consoles in sales, with 1.37 million units sold. (Source: NPD Group, November 2010)
  • Xbox 360 is the only console to show double digit year-to-date growth at 42%, making it the fastest-growing console in 2010. (Source: NPD Group, November 2010)
  • 50% of spending at retail this November (for current generation consoles) was on the Xbox 360 platform.  (Source: NPD Group, November 2010)
  • During the month of November, four of the top ten console game titles were for Xbox 360 including: Call of Duty: Black Ops, Fable III, Assassin’s Creed Brotherhood, and Halo: Reach. (Source: NPD Group, November 2010)
  • Call of Duty: Black Ops for Xbox 360 was the number one selling console game in November. (Source: NPD Group, November 2010)