DORITOS, MTN DEW, and ROCKSTAR ENERGY DRINK are some of players’ favorite snacks, powering casual co-op missions and endless late-night campaigns alike. And now, PepsiCo, Frito-Lay and Xbox have teamed up to reward their fans with the chance to unlock in-game content and limited-edition prizes. Beginning October 9 through December 29, players can purchase specially marked DORITOS, MTN DEW, and ROCKSTAR ENERGY DRINK products to receive a code offering new subscribers a free 1-month subscription to Xbox Game Pass Ultimate and giving all players points toward gaming rewards.
Eligible products will feature Xbox-inspired imagery from iconic titles like Starfield, Forza Motorsport, and Sea of Thieves among others. Each product contains a code that, when registered and entered at DoritosDewRockstar.com , unlocks access to exclusive downloadable content (DLC), contest entries, and more. With their first code entry, new subscribers receive a free month of Xbox Game Pass Ultimate, with instant access to hundreds of high-quality games including Starfield. Additional purchases and codes will enable players to earn more points to spend on the online rewards marketplace. Points can be redeemed at any time for exclusive in-game content such as the Forza Motorsport “Magma Racing Suit”, Sea of Thieves “Chipped Tankard”, and more.
Xbox and PepsiCo will also be hosting weekly sweepstakes, which fans can enter with rewards points. These giveaways include custom game-themed e-bikes from SUPER73, PC gaming rigs, and bundles of Xbox consoles and accessories. Rockstar Energy Drink code entries also automatically put players in contention for the ultimate grand prize, a decked-out Starfield-inspired 2023 Corvette Stingray. ROCKSTAR ENERGY DRINK is also kicking things off with a Starfield-themed event featuring a live performance by The Kid LAROI tonight October 5th at 8:00 PM PST from the NRG Castle in Los Angeles and streaming on Twitch.tv/NRGGG.
To earn rewards faster, entrants can multiply points by combining codes from multiple brands. Entering two codes from two different brands (such as one from a DORITOS item and one from MTN DEW) results in two times the standard number of points. For maximum rewards, submit three codes from all three brands to triple the bonus points received.
Get more information, redeem your codes, and enter for a chance to win the grand prize at DoritosDewRockstar.com.